Empowering Families through Clarity and Community:
UX Copy for a Mobile App Supporting Homeschooling Families
Client The Melanin Village
A social-impact company on a mission to increase the educational outcomes and opportunities for Black children by equipping and empowering Black families to homeschool.
Role UX Writer
Working on a cross-functional agile UX team of 4 UX Writers, UX Designers, and Project Managers.
Scope of Work & Impact Build a cross-platform mobile application that acts as an all-inclusive resource hub and entry point to The Melanin Village: a homeschooling community.
Created UX copy for user flows in Figma and delivered 16 hi-fi wireframes
Wrote clear and concise UX copy in adherence to brand voice and tone guidelines, the client’s feedback, and feasibility recommendations of the build partner, Singular
Created and maintained information architecture, editorial strategy, and content guidelines for style, tone, and voice to ensure content is consistent across all platforms
Onboarding and Security
High fidelity user flows
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After
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Wrote all UX copy for the full onboarding and security high fidelity user flows where users create a new profile, onboard their children, and select groups and interests to connect with others, curate their social feeds, and secure their accounts.
Warm, community-oriented, encouraging, and conversational tone
Before
After